The Girl Scouts of the USA have announced the retirement of two popular cookie flavors, S'mores and Toast-Yay!, at the end of the 2025 cookie season. This decision is part of a regular evaluation process to make room for new innovations, with hopes of introducing exciting new flavors. Despite the changes, classic favorites like Thin Mints and Samoas will remain available, and the cookie season runs from January through April. The program continues to teach valuable skills to Girl Scouts while funding their activities.
The Girl Scouts of the USA have announced the retirement of two beloved cookie flavors, S'mores and Toast-Yay!, at the conclusion of the 2025 cookie season. This decision is part of the organization's routine evaluation of its cookie lineup, aiming to introduce new and innovative flavors in the future. Although fans will miss these flavors, the Girl Scouts continue to offer a variety of classic cookies that remain popular among consumers.
The Girl Scouts of the USA have decided to retire the S'mores and Toast-Yay! cookie flavors after the 2025 season. This marks the end of an era for these cookies, which have been favorites among many cookie enthusiasts. The S'mores, a graham sandwich cookie with chocolate and marshmallow filling, was introduced in 2017, while the Toast-Yay!, a toast-shaped, French toast-flavored cookie dipped in icing, joined the lineup in 2021. This decision follows the discontinuation of the Raspberry Rally cookie in 2023, as the organization regularly assesses its cookie lineup to make room for new flavor innovations[1][2].
Despite the retirement of S'mores and Toast-Yay!, the Girl Scouts will continue to offer a wide variety of cookies that have become staples of the annual cookie season. Popular flavors such as Thin Mints, Samoas/Caramel deLites, Peanut Butter Patties/Tagalongs, and Adventurefuls remain available. The Girl Scouts work with two bakers, ABC Bakers and Little Brownie Bakers, leading to slight differences in recipes and cookie names depending on the region. Cookie enthusiasts can purchase these treats from January through April, either in person or online through the Girl Scout Cookie Finder[1][3].
The Girl Scout cookie program is more than just a fundraising effort; it is a platform for scouts to develop essential life skills. Through selling cookies, Girl Scouts learn about goal setting, money management, decision-making, people skills, and business ethics. These skills empower them to become future leaders and entrepreneurs. The funds raised from cookie sales directly support local councils and various activities, including camps, trips, and community service projects. Wendy Lou, Chief Revenue Officer of Girl Scouts of the USA, emphasizes that the success of each sale is a testament to the potential of girls to change the world when they apply themselves[1][2].
The retirement of S'mores and Toast-Yay! marks a bittersweet moment for Girl Scout cookie fans, but it also paves the way for new and exciting flavors to be introduced. While these changes may disappoint some, the core mission of the Girl Scout cookie program remains unchanged. It continues to empower young girls by providing them with valuable skills and opportunities to support their growth and community projects. As the 2025 cookie season unfolds, cookie enthusiasts are encouraged to enjoy their favorite treats and support the Girl Scouts in their endeavors.
"Discontinuing Toast-Yay! and Girl Scout S'mores may lead to something new and delicious." - Girl Scouts spokesperson
"The sweet success of each sale is a testament to how much girls can change the world when they put their minds to it." - Wendy Lou